Showing posts sorted by date for query punk. Sort by relevance Show all posts
Showing posts sorted by date for query punk. Sort by relevance Show all posts

Thursday 17 April 2008

Punk Planning Banned in China


I guess it had to happen. The blogging platform Blogspot has been switched on and off since 2003 but I've managed to finally draw the attention of someone somewhere and been placed on the list, along with the greats like Robert and Sean (ahem), of Banned blogs in China.

Tuesday 8 April 2008

Beijing Fashion and Trends

I got caught in Xidan again last weekend. That flat peaked baseball hat thing that was hitting London when I left may not have arrived full-on in Beijing yet, but I do like the perched and slightly tilted action going on below with subverted logos .



These guys really made me think I'd lost my antenna for what's going on because their piercings and punk goth look had in my opinion overstepped what Beijing tolerates as acceptable. Its one thing to be rebellious but in my estimation their look (even though its ace) would surely lead to some kind of 'social alienation' in this part of China. I think Vivienne Westwood collector and fashion lecturer Robert De Niet in London would be particularly pleased with those bondage trousers which, like the rocking shoes she designed, are somewhat impractical but look insanely good. Clothes for heroes indeed.



I bumped into them later in that cheap clothes mall I've been raving about and had a chance to ask them a few more questions where they told me in quite good English that they were of Canadian/Korean descent and here to learn Chinese. This kind of pleased me because I couldn't believe how much attitude their style had, although I will always be slightly disappointed in a city that doesn't have room for a few Punk Goths. I understand that Worcester wasn't the sort of place to wear this stuff in 76/77 either!



Here are some examples of those insane T Shirts I've been going on about.



Does Linda know?



Thus adding another dimension to the uncanny valley.



I have no idea what Beverdially Sweetbones Brondnated Beveriseeds means but its the sort of thing I'm beginning to enjoy and expect from Xidan. One of the things I like about the cheap shops is the resourcefulness they put into making them hip, and here in the Jing it seems that using magazine photography covered in glass on the floor is one way the young can inexpensively add some attitude. A lot of the shops also take pride in having rare trend curiosities to attract people in. Although that is a post for another day that I'm keen capture.

Saturday 29 December 2007

2007



Its drawing towards the end of the year now and what a year its been - I'll never forget 2007 AD because it came fully loaded with really good people, terrific connections, quality conversation and deeply interesting times - I can't say that about every year. There have been a few turkeys.

All the people I went out of my way to meet this year were both digitally-literate and networked to the hilt. I've been pondering recently that in theory I could go missing, and still feel confident that it wouldn't take me more than a few days to get back up to speed; what's new, where to look, what's interesting, where its developing. I'd probably never ditch Twitter though even if I do try a spell as a Benedictine monk. There's nothing in their rules on a vow of silence preventing an SMS of what I'm doing! 

What am I trying to say? I think this augmented extension of the self through the internet, can provide an ability to repair foolishly untended relationships quite quickly. That I think this nascent network in 2007 is invaluable in terms of digitally experiential relationships, and probably seminal in terms of human relationships. There's nothing quite like meeting the characters behind the keyboard. It doesn't matter about the country or the culture. I think this new social pattern is a different process than say being disconnected from your mates, since you left school and then the internet kicking off and finding Classmates.com or Friendsreunited.com rudely interrupting the illusion we hold of ourselves. The one that we have built in the absence of continuous partial attention reminding us of who we all actually are. I think this says bundles about the difference between the digital natives and the digital immigrants. I find it fascinating that in the future there will be no people like some of us immigrants who have the benefit of both hindsight and I hope a little digital foresight...... But I'm not planning on going anywhere. There's just way too much interesting stuff going on. 

You could do no better than look at Johnnie Moore's recent post about David Snowdon which reaffirms what I think is a profound change for 21st century communications. There is the notion that we are rewiring our brains to do what they always did best anyway; absorb lots of loosely connected information and build a picture from that which equates to a much closer representation of reality than the one that 20th century hierarchically driven monologue and the militantly linear and didactic process that the scientific method dispensed us. Oh shit, that sounds like an intellectually conceited mouthful doesn't it? I do go off on one occasionally. Sorry about that. 

An easier way to understand all this might be to highlight that humans are designed for chit chat. We absorb stuff much better that way. Anyway I didn't know I was going to go down this path when I set out on this post because I find blogging about communication theory a little bit like complaining about the food not being salty enough when the salt mill is to hand. But I am very grateful that some people have been paying attention because I'm (it should be we, but I don't want to sound like I'm aping Wallpaper), are just a little bit chuffed that Punk Planning made it into Campaign's top ten blogs. We're also deeply indebted to people like Rob Campbell from Musings of an Opinionated Sod for showing the rules and conventions that can be broken, while still being able to spot the corporate/agency stench of bullshit from leagues and furlongs away. Opinionated Sod! We salute you :)

Tuesday 27 November 2007

Planning Scoff


This is Mr Humphrey or 'Word of Mouth Will' as he is known in some circles. He is easily the best networker in the Plannersphere and a bit of a bugger too I might add, but as he was cheeky enough to launch this blog without my consent (classic punk planning I might add and something I blogged about over here) I guess I'd better give a tip of the ol' hat to this little scamp. Will was kind enough to bid me farewell a couple of nights ago, so I'll post this photo in the manner I would most wish to remember him by. Tucking into the excellent scram of Maoz Falafel in Soho, and comparatively quiet ;)

Saturday 24 November 2007

Digital Backflips


Well most of you know that I'm heading to the Wild East again and before I go I want to thank y'all. I've truly never met a more interesting and friendly bunch of people than in London this time round. It's been my fourth stay in our shining example of a multi-ethnic and cohesive metropolis that I love so much. I'll also miss the insanely rich architecture, chunky history, spectacular food, argy bargy pubs and most of all, you lot.

Sadly for me, but brilliant for you (hurrah), there will be internet restrictions for me in the future and this will probably mean less activty in doing what I love more than posting here, which is leaving comments on your blogs. It will also mean that this gaff will have less frequent posting and probably slow as hell comment moderation so I ask that you all kindly bear with me on being slow to respond or reciprocate in any digital way please? I'd really appreciate that and while Cocomment isn't as good as it used to be it's still the best at keeping an eye on incoming or outgoing comment activity.

But this is important to me because a blog is for life and not just for Christmas..... (chuckles)

OK I'm laying it on a bit but I'm quite fond of a little melodrama and it doesn't really work in Asia so cut me some slack this once. I'll be travelling quite lot, and able to post freely in the countries that aren't afraid of Blogger, Typepad and Wikipedia to name a few.

I also wouldn't be too harsh on countries that are still growing into the 21st century. You know, if we think about say the Balkans conflict, and multiply that by thousands, you get the big picture why a country cannot always give its people the full freedoms that we are so lucky to enjoy here in the West without it turning into a freaking mess. If indeed that liberty applies to the United States anymore, where as far as I can see even my educated and progressive American friends daren't say anything in the digital domain against the current regime in power. You know, stuff like invading another country for oil, lying about the motives for it, and all executed after one of the most questionable election victories in U.S. political history which we all forgot about because of that convenient terror terror terror terror terror (are you bored yet?) terrorist act. I say convenient because its not like the agenda was kept a secret or anything, by the well known names who signed the bottom of this declaration in 1997.

Anyway, many of you know that I have a deep affection for the United States. I grew up under its benevelont, generous and protectful arm during the Wirtschaftwunder of post war Germany. So its not through bitterness but sadness that I'm stirred up a bit like this. Particularly when the finger pointing begins about who fights hardest to secure the freedom which only ever really resides in our minds. Or as Ben Franklin put it best 'Anyone that is willing to sacrifice freedom for safety, deserves neither".

But getting back on track, the reason for this post is that its my first test post via email (and thus mobile phone...Kaching!). If you can can all bear with me while I go through lots of experimentation and make plenty of mistakes I expect to see Punk Planning looking a bit shabbier regarding formating or even just making much sense, while I play with the settings so that I can continue to break censorship rules. Because y'all know I'm fond of breaking rules right?

(sent via email with my standard signature below)







"The east shall shake the west awake
And ye shall have night for morn"

- James Joyce / "Finnegan's Wake"


America is not at war, the Marine Corp is at war. America is at the Mall

Sunday 12 August 2007

Darkie

It was on my first trip to Burma in 2001 that I knew something was going on in a global cultural sense that I should try to understand. I was traveling light from one military checkpoint state to another when I saw the only sign of dissent in the whole country. It was a gang of youths dressed in cheap baseball hats and basketball vests playing of all things the unmistakable genre of Rap in Burmese. They were doing no harm but for sure they were saying things suck in Burma, and that's a fact because in Burma they really do.

I guess the reason for my incomprehension was that I didn't 'get' Hip Hop or Rap. I thought it was the lowest common denominator of music to dance to. Anyone could do it. A couple of gang gestures, a bobbing head and some Yo Yo exhortation meant that anyone was down with the bad asses. But it wasn't working for me. I couldn't see why people loved it so much and would frequently walk out of clubs in protest, as I always do if the music is rubbish.

Then I got some education.

Some years on from that Burma trip I was with some friends and invited to hang out in a bar on Royal City Avenue (RCA) in Bangkok called Hip Hop. The crowd were an unpretentious and friendly bunch and the music was really rather good when the DJ dropped a Diana Ross Hip Hop mix that blew me away and I knew what the problem was. I'd been listening to bad Hip Hop for all those years.

A conversation with a very smart DJ friend of mine helped also to clarify that Hip Hop was a culture, a movement and not just a genre of music and so now I have no problem hitting a bar for Hip Hop, but like all my music tastes I'm just a bit fussy about what I expose my ears too and need something that makes me think as well as feel.

Well yesterday I came across yet another brilliant Smashing Telly recommendation called The Hip Hop Years. The Origin of Hip Hop. Its on another level and sucked me in for the full 2 hours and 20 minutes 7 seconds. Its completely delicious and to ignore this fine documentary is probably on a par with ignoring the impact that Rock & Roll and Punk had on popular culture. Hip Hop is constantly reinventing, has embraced all genres of music from death metal to classical and brings young people together from the South Bronx to Burma.

But the reason for this post is that I've noticed something while globe trotting and parachute planning in a few countries. I've never come across an African or Afro Caribbean planner. There are plenty of great Indian marketing folk that I've worked with, but I'm starting to get the feeling that planning is predominantly a middle class, Indy music loving, Caucasian pursuit and that is most definitely not a good thing. As I've made clear elsewhere homogeneous advertising is made in homogeneous agencies. As far as I know only two three London planners have expressed an interest in the world's largest and fastest growing music genre and it leaves me asking a difficult question. Are we OK in advertising when it comes to rebranding a toothpaste from Darkie to Darlie but failing abysmally when it comes to black culture? Because if so, we are not representing.

Educate yourself and watch this seminal video.

Monday 6 August 2007

Long Play


Late in the afternoon last week for no apparent reason the phone started ringing off the hook with work things. So I dragged my sorry rear into the West End mainly to get off my well honed reclining-position as earlier I'd been sucked into responding to Robs post to cover my partially exposed butt on brand values. Frankly I was close to bailing out Stateside for an overdue meetup, but a combination of a delayed reply that I've been waiting on, filed in 'the dog ate my emails' folder, and a sudden offer to get stuck into some charity rebranding tipped me over to taking on a gig on that meant a 4am start the next day up in Glasgow doing groups. These included in the afternoon, some young men who don't necessarily think too much about being electronically tagged while keeping a curfew - yeah Punk Planning my friends.

So far its been an exhausting but eyeopening experience and since the kickoff I've also covered Cardiff, a small mining village in the county borough of Caerphilly as well as Sutton Coldfield near Birmingham and Gloucester today. I should wrap up in a few days time but until then I've started to ask myself if the idea of an open source C.I development methodology might be an effective way to meet the objectives of keeping a very disparate bunch of people that range from local government, charity workers and young folk in need of a helping hand onboard and 'buying into' a process which one guy memorably articulated as 'reeking of insincerity' when referring to the the way 'brand' talks.

Here's the deal; most of the people that I've spoken to are really sceptical of anything that relates to marketing and the reason for that is they actually do stuff rather than waffle on about it like a lot of us ad tossers do. Its also increasingly evident that as with any change management a shiny new badge can be a reasonably useful point to coalesce around for a new direction. The reality is that unlike that rare and mythical beast called a proper brand (people getting mugged for Levis in 80's Moscow and ditto for iPods in the 3rd millennium) they probably will never be more famous than say top of mind prompted-recall within a specific charity segment, even if as I have discovered time and again since last Thursday they are off-the-richter-scale for complexity in stakeholders and financial solutions. Not to mention diversity of projects and doing a lot of hands on work.

I'm probing some architecture, platform and proposition dimensions that are not far removed from interrogation of (deep breath) third party projection of the meaning-of-meaning for say deprived young'uns with low attention spans - you get my drift? OK I'm exaggerating a tad, but that whole brand personality malarkey isn't moving mountains for me if people have to think about it. I mean personality is surely something people can spontaneously remark on and unwittingly have, acquire and possibly nurture. Surely its not something that can be scored from the nearest council estate corner gathering, and falls neatly between say a "chav" brand and one that "tells you what to do" as one group earlier today outlined when discussing those "Just do it" people. I guess I'm taking shots at some of the FMCG navel-gazing research gigs I've had to oversea in my time. But there is some overlap with whats going on here.

So in the interests of suggesting a kick-ass methodology for a participatory media process that embraces uncertainty and welcomes the digitalocracy of the web I thought I'd run the idea past you folk in case anyone else has thought about the idea of opening up the development of identity architecture real-time on the web. The immediate pluses for this method are that everyone gets a say and feels that they have been part of the consultation process, one or two egos/agendas don't hijack the process as invariably happens when settling on a least contentious communication platforms. Any thoughts? Is this taking 2.0 a bit far? Could it all go peaches up or as I really suspect, the P.R from the process could be worth considerably more than a years communication budget, given that nobody has ever done it before and that somebody will surely be extremely upset about the loss of control - which is a good thing in my book.

Other than that there are a quite a few other things kicking off and I'll leave you with the best post for ages. If any of you wannabes want to know what planning is about then check out this slice of action that absorbs people of our stargazing ilk who can't ever help stop thinking - albeit in my case pretty uselessly. It also gives me a chance to use that picture of ChinaD0II that has been lurking on my desktop before I dig out some of the great podcasts I'm still gagging to tip y'all off about.

Saturday 9 June 2007

Who is Kate Walton?


Over at Life in the middle the pressing question of the day is "Who is Kate Walton"? This sort of paralyzing Saturday afternoon existential angst is deeply troubling for us at Punk Planning, and has been known to take the edge off our evening Angel Delight and Rice Pudding. If you know of Kate Walton and why her name is on a five pound note please get in touch as soon as possible so that Paul can get on with the weekend and feel in good shape for some more rough and tumble man hugging tomorrow. Who are you Kate Walton and why is your name on that fiver? The public has a right to know.

Thursday 7 June 2007

What I'm Thinking


Mark Lewis
from Planning from the outside blog, in San Francisco has generously tagged me as one of the blogs he thinks about, in the 'blogs that make me think' meme. I probably read way to many blogs and there's loads to choose from but here's a quick five and why.

Made in England - Simon Cook keeps me highly amused (if not rip roaring laughs), has an eye for visually refreshing and provocative graphics, design and art, is a keen observer of life and seems to understand how to make digital most compelling.

Make marketing history - John Dodds is actually one of the tightest marketing thinkers in blogging right now. He posts small and easily digestible but important guidelines as we inch forward into a new model of selling through communication.

Zero Influencer - David Bausola has one of the best de.licio.us accounts that he feeds into his blog. I want to do an interview with him at some point and find out how he gets hold of all the good stuff on the net.

TIGS - An obvious one but I'm a fan boy. We're in the business of storytelling and it takes someone who really understands the breadth depth and history of language to put into words some of the more complex ideas that are evolving in this very exciting time to be in the marketing communications business

Capt. Pancreas - doesn't have forever like we all seem to think we have and behave as if we do, its a short hard lesson in how to drain the sweetness out of every second and a highly compassionate reminder of how lucky we are.

There really are loads more and some that I look forward to digging back in the archives for nuggets I've missed so no slight intended for the those that know I'm a regular reader and think about a lot.



Update: Yes I know its six I've listed (this is after all punk planning). I'm going to be at the breakfast club tomorrow from 11 am for coffee and hello if anyone would like to drop by :)


Tuesday 29 May 2007

Joy Division



The Ian Curtis biopic won Best European Film at Cannes. The post-punk aesthetic of Anton Corbijn's stark black-and-white cinematography was winning over the critics on Friday night but I'm delighted that one of my early music heroes is beginning to earn the the full credit he deserves. I'm also a bit annoyed that I didn't reserve lovewilltearusapart.com when no one else had thought of it and it was going for... erm a song.



Update: Video not functioning. Will investigate.

Saturday 19 May 2007

Renaming The Internet


While walking through my favourite street market in the world, on Berwick Street in Soho recently I've noticed a small sign with a big claim that was mentioned again at yesterday's planning get together coffee morning

. dot TK - renaming the internet.

I finally checked it out and it seems to be an interesting idea. A free domain name that redirects to a website of your choice. I've reserved www.accountplanner.tk to point to this blog. Unfortunately www.justdoit.tk is taken so I can't cause a kerfuffle and get sued, thus pointing the worlds traffic to this site by being a punk planner. Check it out, its an interesting idea.

Thursday 1 March 2007

The White Album



Here's one I wrote earlier while running around Chennai, New Delhi and Mumbai last year during the World Cup. It's about football and yet it has nothing to do with football. I originally wanted to leave it as a post hoping to win the world record for a comment. But it will do just fine for the first post on Punk Planning, as it has nothing to do with planning, and yet that's all it's about.
---------------------------------------------

England’s strongest side since 1966 they said. The newspapers did, mates who actually watch football and know a thing or two constantly reminded me in the run up to the tournament. It was all over the interweb, the TV pundits sang victory in unison, and even the Go-Go dancers at Long Gun on Soi Cowboy knew that England had a chance of raising the cup and for a fleeting second, wink at the world and say, ‘see, told you we’re the best’.

Well anyway, we’ve still got our sense of humour. I mean its official, now that we lost on penalties again. We can just come out of the closet and say it with pride. So here goes: “We haven’t come close to raising the world cup for 40 years have we?” But anyway, it doesn’t matter because we’ve got the most expensive players in the world, easily the most loved teams on the planet and Becks is soooo good looking.

Once every four years whether I like it or not, I take football quite seriously. The world cup neatly synchs with me on this one, and I really love the opportunity to call up my mates, who think I’m a bit gay anyway, and say ‘did you watch the footy last night?’ I really enjoy the banter but now it’ll probably be 2010 before you catch me being a real lad again. I’ll be over 40 too.

Anyway it’s a real opportunity to bond because most of the time I’m either waffling on about geo-politics or psycho-babble nonsense such as how football enables lots of men to get together and talk to each other with passion, without anyone getting suspicious or a bit nervous as to intent. Apparently we used to get well revved up on politics and religion in the olden days, but just you try getting a conversation going about those things and people will think you’re plain weird. Honest they really do.

Where was I? Oh yes; our strongest team since LBJ arranged for Kennedy to be shot in Texas. Well I kept quiet in the build up to the tournament about England’s form, because I hadn’t watched a game for four years and frankly, for just a little while, after that first goal in the first seconds, of our first match of the world cup, by David Beckham (he’s so handsome) I thought we might be up for it. The goal was awesome and felt a bit like an early omen, a taste of things to come. Maybe we had what it takes to go all the way. This could be our time, and even if football wasn’t coming home, at least the cup was and that’s what counts.

I wasn’t impressed though when I watched the strongest side since the Second World War struggle to convincingly demolish a team that allegedly are a dab hand at playing the pan pipes when chilling out after a hot and sweaty game of footy in Ecuador (is that near the equator? Nobody seemed quite sure). I said it then and it didn’t go down well in the semi-quasi hostess bar we piled into to watch the match but my early observation was, I thought the England team looked a bit crap!

Anyway, give ‘em a chance I thought. Let the team coalesce naturally instead of the forced structuring of the national squad mash-up. And anyway Grubby’s new Elvis quiff-with-highlights was looking good, Ads was yelling at Sven on the telly we crowded around, for doing the wrong four-four-whatever formation while Rez lapped up having a really good reason to sink a few cleansing ales because he’s usually a Starbucks kind of guy. Oh, and I almost red-carded myself for losing it with Saggy who snagged my seat at half time unaware we’d tipped up two hours early to get the good ones. Cheeky Indians.

Which reminds me! I started to think about this piece in the Austin Healy style taxi I’d jumped into this morning from one of those painfully hip hotels on the way to Delhi airport where I was going to catch a sexy air India flight to Bombay or Mumbai as it’s officially known. The hotel was one of those Soviet architectural affairs that the Indians had a major fling with a few decades ago. Actually I loved the interior; all Indian baubles and modernist design but way overstaffed by folks in faux Issey Miyake uniforms and way under serviced in a how-long-does-it-take-to-get-the-attention-of 8 employees standing around doing nothing. But that’s got nothing to do with footy, and yet everything, when I get onto it, which is why I’m writing this.

It’s the evening and I’d better crack on or I’ll never get round to the point, but as I was writing this by pen on the plane, I felt embarrassed by my handwriting, as it is so awful these days because I rarely write. It feels all disjointed and clumsy and takes loads of effort. I predict that handwriting will go out of fashion one day. Voice to text seems the obvious way and I feel kind of sentimental for those who have really beautiful handwriting and write charming notes on lovingly selected stationary, but I bet no one is going to miss my awful handwriting. Particularly me while I’m trying to type them up.

Where was I? Ah yes the most formidable England squad since Neil Armstrong landed on the moon, partition of India and Pakistan and The Coronation. Enough of that, our first match was just awful, a real turkey of a game but the second was sheer torture because practically none of the questionable gang of assembled chums could say absolutely certainly where Costa Rica was. I’d had a few tasty Chang beers but that was no excuse for not really knowing so I was plumping for The Americas somewhere between Nicaragua and Puerto Rico. I had to play it cagey because planners have a rep to keep up and I thought it was a better pick than the Africa option that was being floated at one point. It’s tricky when taking into account skin colour, the slave trade and surely the best thing about globalisation; all sorts of ethnic groups, in the England squad. Not many Indians but more on that later.

Well, looking at our football group, I had to say that England were well-lucky. We were by far the easiest group to be in, apart from the game with Sweden that was lined up. I was semi relaxed about that one as Sven Goran Eriksson is our manager and as luck would have it (or design) we drew that match and nobody's feelings got hurt. That plus Erik didn’t take his work home or vice versa.

Anyway, after that dismal first match, I’d become a really good football pundit with loads of experience. I started to defend Peter Crouch. From what I had seen he worked harder, covered the whole pitch, was good in a tight corner, created opportunities and put the other lot on the back foot most of the time. Just because he looks a bit spastic doesn’t mean he isn’t a great football player. The boys as I’d started calling them since the start of Germany 2006 completely ignored me and kept going on about some robot dance that all real fans knew about. All I could think was we used to do that that dance when Kraftwerk unleashed Das Model on the world, and that was a very long time after The Beatles and the Swinging Sixties or say 1966.

Incidentally I once worked in 1995 as a kitchen helper at a very expensive Hollywood restaurant on Melrose with a bunch of illegal alien Mexicans who spoke no English except for two words when they found out that I was; “The Beatles" and "Hooligans”. Amazingly hard workers, they earned less dollars than me because I was a white boy, even though I’d never had any more experience than peeling onions at a Pizza Hut in Sutton in the very late 80’s and landed the job for preparing the Hollywood Bowl take-away set-dinners at 80 Bucks a pop. I learned as much Mexican as I could to show them they could pick up English too if they tried, but these days I only remember them saying ‘Mucho trabajo poco de nero’ which means lots of work and little money or something close.

To keep on top of things, all top chefs in Hollywood speak fluent Mexican if they want to run a tight ship. Which reminds me, weren’t Mexico looking a bit dangerous at one point in the World Cup? Anyway, back to England. “The finest side to be fielded since Sexy Sadie (what have you done?), made a fool of everyone on the White Album. That was a long time before robot dancing for the record.

So it’s not really a nice thing to say, and even though Beckham is really dishy and I don’t want to hurt his feelings, I thought England were really shit in the second game where the average monthly wage of our opponents was I think about 150 Bucks. This was the price of a couple of Hollywood takeaway lunch sets in the mid 90’s when I was doing my degree. Well maybe everyone has forgotten but Sven was definitely losing the plot, pulling at his hair from the sidelines, frantic even, and then the first sign of how England moves in mysterious ways kind of came to me.

Wayne, who loads of people say is the best player for England since George Best, was taken off the substitute bench in a sure sign of desperation, because he had a broken meta thingy, that had now suddenly miraculously healed! He came on after a few minutes of prowling on the sidelines and looking quite menacing. All of a sudden a few minutes into his game, Crouchy headed an awkward number in and even though it wasn’t a classically beautiful goal, I’m sure every English fan around the world collectively kissed him for putting us out of the misery of being pinned down to a draw in the second half, by a poor country with a population of possibly 83 people.

Quickly after this goal, I picked up the name Gerrard, who had suddenly poked a stunner in the back of the net from what looked like not to far away from the half way line. Apparently they all do these types of goals, week in and week out in the league but to me it looked like every reason to love the world cup every four years. A night or so later I was thinking about this in bed and reflecting much more than I ever usually do or even ever did about football and England in 1966, about things that we’re good at, stuff we’re not good at and about Wayne. The really nice Asian chap on BBC World News who was World Cup fever mad, and was my most trusted and convincing media pundit said something about Wayne showing all the early signs of a "legend". It was a probably said in a moment of rational(sic) exuberance but as my most trusted footy expert I had to square the circle, and figure out what he meant.

Incidentally this flight has been circling Mumbai airport for ages now and the pilot who definitely sounded like he was having a pulmonary over the PA said the weather had been too dangerous to land earlier. It’s the first time I’ve ever heard that, and we’re three hours late on a two hour delayed flight so I took a look out the window as we descended, which is usually worth doing in any new destination, and something equally terrifying caught my eye. I’ve seen the most hardcore slums, but as we dropped into the view of Bombay, something out of the Silmarillion emerged in my line of sight. Really scary and growing like black fractal trippy growths on hill after hill, and even poking out in ways that huts can only do after years and years of organic but filthy accumulation and temporary fixes of wood, metal and plastic, there’s not much concrete in real slums funny enough. Anyway, really black, really scary they were; easily beating Ethiopia’s and Burma’s worst housing. I have to get out there some day. I need to take a closer look. Yes, really scary; I quite like it when something feels so new it’s frightening. It’s like a legal high I guess.

Sorry, I’m really off on one, so back on topic. To me, Wayne, our best striker since the transistor was invented, hardly touched the ball when he came on, and when he did, it wasn’t that special. Okay so at least two players were closely marking him at any one point, but didn’t Maradona always do his stuff at least once a game? Then it occurred to me (because after all, it’s all about me) that both those goals in the second match happened when Rooney came on. Rooney the fans chanted, Sven sent Rooney on, not Wayne, and it was Rooney that the England squad got all psyched up about. Enough to score two goals within minutes, of what had up until then been an awful match with a country we couldn’t pinpoint on a map. Then a possible solution came up. Maybe a football legend was just as much about psychology as reality. At this point Costa Rica faltered and yet it was only later that it felt like Wayne was on the pitch and not Rooney. I hatched a theory that even if Rooney was not that good, or Wayne was much better than average; as long as we poked goals into the back of the net who cares if it was Wayne Rooney or not? Maybe England is more inspiration than perspiration. I mean apart from the industrial revolution and that whole feudal society gig. But we didn’t play great international football back then either. Even that notable game between the trenches in the First World War seems more poetic than tragic penalty shoot outs.

But what’s most important is that while I watched us lose in that funky Delhi Hotel, the thing I was most struck by were the Indians wildly cheering on Portugal with a vengeance. Never mind that the railways or say the civil service are two decent legacies that the awful empire slinked away from. It was England that was up for a bashing that night and I don’t know why but I feel it’s related to our multi-culti football team that has never had any Indians, ever! But one thing I know about Indians. They sure do kick English ass on the cricket pitch.

Have you read my 11:11 11/11 post?