Showing posts with label nike. Show all posts
Showing posts with label nike. Show all posts
Wednesday, 27 March 2024
Wednesday, 3 July 2019
Saturday, 16 May 2015
Saturday, 8 June 2013
I Heart Monsanto
I don't agree with Dusty but he makes good arguments against some anti Monsanto myths and we should be better at arguing against the corporatization of monocrop foods. Prepare to be annoyed but do something about it. Learn more.
Friday, 12 October 2012
NIKE - Just Burn It
Watch NIKE's reputation go up in smoke as they choose to defend Lance Armstrong's drug enhanced sports. It's just business.
Thursday, 9 August 2012
Monday, 31 January 2011
The Rapture
I was having a chat on Sunday with AJay in New Delhi. Well he thinks five hours is more than a chat but later on I had yet another lovely time for a couple of hours with a good friend in Baghdad.
They were both forced to listen to my "three options for the species thinking" but only because it sounds so preposterous that I wanted some feedback, and good feedback it was. I'll be posting my "brave new capitalism post on that topic as soon as the time strikes right - I never know when that will be in advance.
I know, I know.
You can't wait can you?
If it helps alleviate the anticipation then you might enjoy knowing that the meat of the idea was so disconcerting that Rob Campbell didn't want to read it when the inspiration struck and I emailed him. On reflection though, that was good of him to ignore me because a) It would have scared him off b) It looks very bonkers as a raw idea and c) it's still just plain scary now I've applied some sandpaper to it. *winks at Rob*
OK, moving on because I know time is limited, I wanted to pick up that I was sharing some thoughts on eschatology (end of the world) language when I stumbled as I couldn't remember the exact word.
I'd been explaining an article I read in terms of the self fulfilling biblical nature of Israeli archaeologists tunnelling away under Jerusalem's Old City Wall in close proximity to the third holiest mosque of Islam, the Al Aqsa mosque and of course the Temple Mount too which is considered the third holiest site in Judaism. If it weren't for the hostility between the faiths this is a subject I'd feel happy to study till the end of my days but it's just a bit too raw to be useful in this day and age.
It struck me that there's no better way of fulfilling prophecy than to either pick or respond to a fight over who owns what, at what time, and where or when, it's been articulated in scriptures. What makes that whole outcome really weird is that nobody knows if the future has been predicted or whether we are writing the future; to use Nike vernacular.
I'd been explaining an article I read in terms of the self fulfilling biblical nature of Israeli archaeologists tunnelling away under Jerusalem's Old City Wall in close proximity to the third holiest mosque of Islam, the Al Aqsa mosque and of course the Temple Mount too which is considered the third holiest site in Judaism. If it weren't for the hostility between the faiths this is a subject I'd feel happy to study till the end of my days but it's just a bit too raw to be useful in this day and age.
It struck me that there's no better way of fulfilling prophecy than to either pick or respond to a fight over who owns what, at what time, and where or when, it's been articulated in scriptures. What makes that whole outcome really weird is that nobody knows if the future has been predicted or whether we are writing the future; to use Nike vernacular.
The word finally came to me. The Rapture. It's one of those provocative words because if we look at the nutty Christian fundamentalists in the US. Well they would LOVE shit to go down in Jerusalem because that fulfils their biblical end of the argument and to this end are quite happy to fight tooth and nail for the Israelis on any issue, at any time and at any cost. Which kind of leaves the door open for American backed hostility towards Muslims in the Holy Land and beyond.
Take a look for yourself what was filmed. Sure its a ball of light. But its behaviour is loaded with context.
And so I leave you with the final reason for posting this nonsense which is that I came across a second video of the same event just now, and while it doesn't capture the vertical action above, it is close enough for me to say finally and definitively. I DON"T KNOW.
Thank You.
Wednesday, 19 May 2010
Original (?)
I almost think this ad is so good partly because nobody outside the UK will understand it. In any case I keep going back to it so I think it deserves another plug. Well done W&K London who made this ad and also because they recently snapped up Rob as regional Planning Kahuna for their Shanghai office (and well done Rob too).
Labels:
commercial,
nike
Monday, 11 June 2007
Transparency
Once in a while I'll think about why the credits on movies include everyone involved with the production down to the second gaffers' illegitimate child. Why wouldn't the same happen on my Kellogs cornflakes? I can't help but think how theatrical it would be to have a full list of credits on a cereal box even down to Fred the forklift truck driver at the Kellogg Warehouse.
Well.. on that theme Jan Chipchase asks a splendid question today that may offer a taste of the future of marketing. What happens in a world where the kid who stitched the uppers on your Vietnamese/Chinese manufactured trainers is part of the legend/PR disaster of the brand? In an increasingly transparent world, would it be that hard to make the staff the stars. Jan Chipchase is a blog worth following as he traipses round the world with a sharp eye for what is often going on around us right now.
Well.. on that theme Jan Chipchase asks a splendid question today that may offer a taste of the future of marketing. What happens in a world where the kid who stitched the uppers on your Vietnamese/Chinese manufactured trainers is part of the legend/PR disaster of the brand? In an increasingly transparent world, would it be that hard to make the staff the stars. Jan Chipchase is a blog worth following as he traipses round the world with a sharp eye for what is often going on around us right now.
Subscribe to:
Posts (Atom)