Monday, 12 May 2008

Brand Tags

One of my favourite communication bloggers, Noah from Naked in New York has developed the sort of simple Web 2.0 interface that has way more validity than a lot of expensive research. Its called Brand Tags and allows tag clouds to coallesce from text inputs by people such as ourselves. Go and have a play and while you're at it remember that if a brand is a collective hallucination then this particular emerging brand has an awful lot of 'collective' going for it.

I just remembered that Noah probably wrote what he needed to create this interface himself with the self taught PHP/MySQL explained in this post over here. He's very clever like that.

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