Tuesday, 24 March 2009

Twitter Not Human

 

If only I did get that email in the screen grab above, but I've been looping round that circuit for too long now and nothing gets resolved.

I'll put a hundred pounds into a charity of any reader's choosing if anyone can get a human being from twitter to contact me. The auto response isn't sophisticated enough to handle a stolen account with the default email reset. Only a human can solve the problem, but it's been nearly ten days now that I've been locked out.

It's not the account that feels cheated from me.. It's a free service and I can live without it as I do use Plurk and Jaiku and a bunch of others. It's the 800 or so people who wont know that it's not me Tweeting at some point about the ladyboy incident that Sam  had in Bangkok on his visit here, and which I have pledged not to ever mention again. 

OK well that's categorically not true but you get my drift. (Sam was the most popular person I've ever witnessed pay a visit to the City of Angels and I'm still getting broken heart phone calls  on the spare SIM from the fan club he whipped up on his visit. Quite remarkable it was to witness. Made me feel old too)

Sorry folks for any DM's that seem to be ignored  on my Twitter account, but I don't get them sent to me since the default email has been changed. It's out of my hands. Many of you have tried to help and I appreciate that very much. Really I do.

Update: Coincidentally I see Ian has posted about the need for humans  on websites over at his blog.

I'm hoping that today is going to be the day when a long overdue tattoo is put in place. More on that later I hope.

Saturday, 14 March 2009

Are You Tooled Up?



I did bookmark this a day or so ago on delicious and subsequently discovered that Katie has done an excellent presentation which we can now share. It's great if only for further stimulating the debate on social media metrics but equally opens up the increasingly important conclusion that the elusive measurement methodology we seek, may well not be the cast iron approach we've been used to in the past with frequency and reach.

It should involve some common sense, creative problem solving and untried combinations of quantitative data, with in my mind, qualitative classification of engagement too.

I think one of the Tweets that Gavin or Katie gave out was something about social media measurement being as "easy or as difficult as you want". This sounds eminently sensible to a creative planner more interested in execution than spreadsheets of what are invariably inconclusive and contradictory data (That we often see nervous clients can never get enough off).

I've been mulling over an approach that any day now is threatening to materialize into a seminal (and wildly popular) post about the topic and which I've mentioned, here and here in the comments.

It might well include an unusual methodology for combining pre-billing and post communications efficacy measurement. Recombinant invoicing if you will.

This of course is a wild and probably foolhardy attempt at publicly committing myself to actually spilling some of the stuff that has been going on in my head apart from the the notion that scarcity of disposable income theoretically shreds the need to advertise in the ways we have been programmed to accept as the norm during the 20th and early 21st century.

In the mean time check out the presentation that Katie has done for us.