Showing posts with label Y-3. Show all posts
Showing posts with label Y-3. Show all posts

Thursday, 24 September 2009

Adidas/Y-3



The Y-3 collaboration between adidas and Yohji Yamamoto is one of my favourites. I thought their store refit in the IFC building of Hong Kong was a one off, but it appears they are well coordinated with a coherent campaign using Google Earth as a store locater visual. Pretty hip move. Well mapped out. More please.